Marketing & Project Management Lead – Email & Lifecycle Marketing
About Us
We are a leading creator of innovative trading cards blending pop culture, history of finance, and cryptocurrency themes. With each release, we deliver stunning artwork, collectible value, and exciting redemption opportunities for fans worldwide. We’re passionate about building immersive experiences and are looking for a marketing leader who shares that enthusiasm.
Position Overview
We’re seeking a highly organized, detail-oriented, and strategic Marketing Manager to spearhead our email marketing efforts while also managing day-to-day campaign execution across organic social, promotions, and partnerships. This role is central to how we connect with fans, grow our customer base, and drive revenue.
The ideal candidate is email-first and project-driven — capable of balancing creative storytelling with rigorous organizational skills, clear prioritization, and strong execution. You’ll oversee timelines, manage virtual assistants, coordinate with cross-functional teams, and ensure campaigns are delivered on time, on brand, and with measurable results.
This is a high-impact role in a fast-paced, fan-driven e-commerce environment.
Key Responsibilities
Email & Lifecycle Marketing Leadership
- Own end-to-end email and SMS marketing strategy: campaign planning, segmentation, personalization, A/B testing, and automation.
- Manage and optimize lifecycle flows (welcome series, abandoned cart, post-purchase, win-back).
- Write or oversee compelling copy and ensure brand consistency.
- Monitor deliverability, list health, and compliance with best practices.
- Report weekly on performance metrics (open rates, CTR, conversions, revenue attribution).
Campaign & Project Management
- Serve as the central project manager for marketing initiatives, ensuring all deliverables are organized, tracked, and executed on schedule.
- Plan and launch weekly promotional campaigns across channels in collaboration with internal and external partners.
- Manage tasks and workflows using project management tools (Monday, Asana, ClickUp, or similar), maintaining clear accountability and progress tracking.
- Oversee virtual assistants supporting campaign execution, creative prep, and content scheduling.
- Build processes and SOPs that streamline marketing workflows and improve efficiency.
- Cross-Channel Marketing Support
- Support organic social media execution (Instagram, TikTok, Facebook, etc.).
- Collaborate with merchandising, design, and operations to align campaigns with product launches and availability.
- Assist with affiliate marketing initiatives to drive acquisition and awareness.
Must-Haves
- 4+ years of hands-on experience in email marketing for e-commerce/D2C brands.
- Proven experience managing lifecycle marketing across email and SMS (e.g., Klaviyo), including campaign strategy, automation flows, segmentation, deliverability, compliance, and performance reporting.
- Proven ability to manage and scale email programs contributing to $1MM+ in annual D2C revenue.
- Strong understanding of segmentation, deliverability, and lifecycle marketing best practices.
- Demonstrated expertise in project management, including experience with tools such as Monday, ClickUp, Trello, or Asana.
- Highly organized with the ability to manage multiple campaigns, priorities, and stakeholders simultaneously.
- 3+ years of experience in organic social media management.
- Familiarity with Shopify (or similar e-commerce platform).
- Analytical mindset with proficiency in interpreting KPIs and adjusting strategy accordingly.
- Excellent copywriting/editing skills with attention to brand voice and storytelling.
- Ability to manage and delegate tasks to virtual assistants or contractors.
Nice-to-Haves
- Experience in the collectibles, trading card, gaming, or pop culture merchandise space.
- Background in paid media, SEO, or influencer/affiliate partnerships.
- Basic graphic design or creative direction skills (e.g., Canva, Photoshop, Figma).
- Experience with customer loyalty programs or referral marketing.
- Understanding of Google Analytics 4, UTM tracking, and attribution modeling.
- Enthusiasm for trading cards, collectibles, or cryptocurrency.
- Role type
- Digital Marketing
- Role
- Others
- Locations
- Robinsons Cyberscape Gamma, Ortigas Center, Pasig City
- Remote status
- Fully Remote
- Work Schedule
- US
- Shifting Schedule?
- false
- Shifts with Daylight Savings?
- true
About Satellite Office
Satellite Office partners with some of the world’s leading brands to build high-performing offshore teams based in the Philippines. Our people work directly with international clients in roles that are meaningful, challenging, and rewarding. Whether you’re in customer service, IT, digital marketing, finance, or creative design, you’ll be empowered to do your best work, and build a career you can be proud of.
At Satellite Office, we’re committed to creating a workplace unlike any other, fostering growth through engaging employee programs, continuous learning and development, team-building experiences, company-wide celebrations, and world-class office spaces.
Why You'll Love Working Here:
🌟 You’re Valued.
You won’t just be a number. You’ll be part of a close-knit, collaborative team where your contributions matter.
🚀 You’ll Grow.
From day one, you’ll have access to learning opportunities, mentoring, and support to help you reach your full potential.
🎉 You’ll Belong.
We’re proud of our vibrant and inclusive culture, filled with team-building events, company-wide celebrations, wellness programs, and more.
🏢 You’ll Work in Style.
Our world-class offices are located in premium business hubs like BGC and Ortigas. Modern, comfortable, and designed to bring out your best.
💼 You’ll Work with Global Brands.
We match you with top international clients where you’ll work directly with their teams and make a real impact.
Whether you’re starting a new chapter or growing in your profession, Satellite Office is where you’ll find more than just a job. You’ll find a career you can be proud of.